Ross Sommers is the CEO/ founder of Firstday Healthcare and an Ivy league trained Neonatologist and the proud dad of six amazing kids.
When not taking care of babies in the hospital or at home he can be found trying to find ways to best utilize technology to bring the care he provides in the NICU to parents homes.
Chief Strategy Officer
Bek Coelho leads commercial strategy at Firstday Healthcare, combining visionary thinking with deep expertise in data-driven care at home. Formerly Director of Strategy at Dispatch Health, she is passionate about transforming how families and healthcare systems support newborns after the NICU. Bek believes in a future where every baby and parent thrives through smarter, more connected, and compassionate care from the very first day of life.
Chief Product Officer
As Chief Product Officer, Evan Ackerman leads the design and delivery of Firstday Healthcare’s technology platform. With extensive experience guiding large, complex software builds across diverse teams, he turns ambitious ideas into scalable, human-centered solutions that enable seamless, data-driven care from the very first day of life.
Robert Koppel is the chief medical officer of Firstday Healthcare, the regional perinatal medical director at Northwell Health, Professor of Pediatrics at Hofstra University as well as the proud dad of and grandfather of Robert helps to oversee that the quality of care of infants on the Firstday Healthcare platform is equal to that of infants located in the NICU.